Why Work With Roofers Going Digital

Why Work With Roofers Going Digital

Roofers Going Digital is a marketing agency specializing in digital strategies to help roofing companies and contractors get more roofing projects.

We are experts in working in the roofing industry. We have over five years of experience helping roofing companies with brand positioning, networking, growing sales, and driving revenue.

Our methodology is based on inbound marketing, a business strategy that focuses on attracting potential clients by sharing valuable experiences tailored to them.

Our managing director, Francisco Serrano, is a passionate roofing professional working with many of the most recognized roofing manufacturing companies.

He has helped many roofing enterprises with sales and marketing through personalized communication campaigns and the implementation of digital marketing.

Our strategies work with both commercial and residential roofing companies. 

Let’s discover the benefits of our inbound marketing methodology together.

Keep reading!

Roofers Going Digital’s Inbound Marketing System

Brand positioning is one of the best methods in the industry to grow your roofing company. 

Roofers Going Digital’s inbound marketing system focuses on the following steps:

  • Awareness

We create valuable content and meaningful relationships to build trust in your roofing niche.

  • Attraction

We attract the audience looking precisely for the roofing services you have to offer.

  • Engagement

We share roofing insights, allowing you to engage with building owners and property managers.

  • Entertainment

We provide help and support to your customers, empowering your roofing brand and customer service.

Position your brand as an industry leader with Roofers Going Digital.

To discover what inbound marketing for roofing companies is, click here.

The Buyer’s Journey Strategy for Roofing Companies

The buyer’s journey strategy is a digital strategy that helps you tailor your content and creativity to align your roofing company’s goals with your prospect’s pain points. 

We will identify their issues and show them which of your roofing services and products can solve them. This will make them want to work with you. 

The buyer’s journey involves three stages:

1. Recognition

We will create content to focus on addressing the problem that your target audience is experiencing.

2. Consideration

The consideration stage explains how your roofing company will solve your target audience’s problem.

3. Decision

Also known as the lead generation stage, it’s the crossroads where your content persuades your target audience to become a customer.

To sum up, the buyer’s journey is the process buyers go through to become aware of, consider, evaluate, and purchase a new product or service.

6 Benefits of Digital Marketing for Roofing Companies

Online strategies to promote roofing businesses have the most innovative performance these days. 

But, what kind of benefits can you expect from an online presence?

Find the most important below:

  • Measurable results
  • Set demographics to reach homeowners & building owners
  • Opportunities to engage and network with potential customers
  • Accessibility for any roofing company size
  • Real-time updates to your messaging and advertising
  • Data results are available immediately

The sooner your roofing company starts working in the digital world, the sooner it will become an industry leader.

Roofers Going Digital Influences the Consumer in Positive Ways

Every interaction your prospects have with your company should be tailored to their roofing needs.

Roofers Going Digital is 100% committed to accelerating your roofing company’s digital transformation.

Contact us today!

7 Benefits of Branding for Roofers

7 Benefits of Branding for Roofers

The benefits of branding for roofers are often underrated.

Remember, how you introduce yourself to your customers and prospects matters more than you think.

Aspects such as your logo, colors, image, tone of voice, and reputation can be your best friend or worst enemy in the online world.

That’s because many of the interactions are public and can define your roofing company’s online presence.

That’s why more and more roofers are implementing a branding strategy as part of their marketing efforts.

Here are seven benefits of branding for roofers:

1. Builds and grows your follower base

Make sure all of your social media profiles and online content looks consistent.

Headers, profile pictures, bios, and headlines should follow the same branding guidelines.

By having everything in place, you will get recognition between homeowners and building owners, indirectly growing your follower base.

2. Improves your reputation

One of the beautiful things about branding for roofers is deciding who you want to be.

Develop a brand voice, talk friendly, casual, and always be humble. 

Start conversations with your audience and answer their doubts, comments, and inquiries about your roofing services.

Show that you’re listening and you care about their situation.

3. Amplifies your reach

Excited and engaged customers will cause a word-of-mouth effect.

Act just like you would do at any roofing conference. 

Try to leave the best impression by engaging with new individuals and building relationships.

Show genuine interest in the conversation, and respond by putting yourself in your customer’s shoes.

4. Gives you qualified roofing leads

Roofers can have a tight schedule; you may prefer investing your time on the job site instead of pre-qualifying leads.

That’s why you should consider branding for roofers, as one of its benefits is receiving already qualified roofing leads.

Thanks to our communication campaign, your network will be customized based on your buyer personas.

To discover what online lead generation for roofers is, click here.

5. Humanizes your brand

Invite people from your crew and your team to share their day or be part of your online strategy.

Humanize your brand by putting a face to your content.

In Francisco Serrano’s words: People want to do business with people, not with logos.

6. Builds loyalty

Provide additional value to your audience, share roofing tips, tricks, advice, fun facts, etc.

Responding to those questions that many homeowners and building owners might have will create a level of loyalty that many roofers will envy.

7. Drives revenue growth

A branding strategy for roofers gives you financial gains by increasing your sales.

Pushing out relevant content will benefit your roofing company’s brand, customers, and prospects.

At Roofers Going Digital, you can trust that you will have a Return on Investment.

Enjoy the Benefits of Branding for Roofers with Roofers Going Digital!

Does your company follow any guidelines to build a strong roofing brand?

By developing a branding strategy for roofers, you will be part of the digital revolution.

Call the experts, and schedule a consulting call today!

How to Increase Website Visits

How to Increase Website Visits

Are you a roofer looking to increase your website visits?

If so, you’ve come to the right place!

This post will give you some tips on how to achieve that goal. 

It is vital for roofing companies to differentiate from their competition.

The trick is to figure out how to use all the relevant content you already have in a new and exciting way.

The user experience on your website can be a huge differentiator.

Focus on the following tips:

1. Include a Blog Section

Roofing companies with blogs on their websites have an average of 55% more visits than ones that do not.

The way you share your knowledge and roofing experience says a lot about your roofing company’s brand.

Setting up a good blog section will attract more website visits and qualified prospects.

To discover the benefits of a blog content strategy for roofers, click here.

2. Turn Blog Posts into Videos

43% of online users said they want to see more video content when visiting a website.

According to Cisco, “Video traffic will be 82% of all internet traffic by the end of 2022, and that internet video will increase threefold compared to TV.”

Turning blog posts into videos will also help you with your search engine rankings, which will ensure an increase in your website visits.

3. Direct Your Social Media Traffic to Your Website

If you’re looking for immediate results, you can invest in paid advertising.

It is one of the best ways to increase your website visits.

Social media advertising is a cost-effective strategy which also allows you to drive and measure conversions.

Include different post formats and a clear call-to-action using your website links and test the results.

To discover the power of social media for roofing companies, click here.

4. Update Existing Content Including Keywords

Use the right keywords to update your articles, products, and services related to your roofing company.

Updating old content on your website, and following SEO best practices, is a great way to make sure you are up to date with search engine rankings.

You should also consider revising any content related to roofing industry practices that may have been updated.

This will help you build reader loyalty as your content is fresh and relevant.

To discover the benefits of content creation for roofing companies, click here.

The Importance of the Landing Page for Your Website Visits

First impressions matter!

Your landing page gives your website visitors an initial glimpse of your business.

Here are five reasons why the landing page is fundamental for your website visits:

  • Leaves a good impression
  • Generates leads and conversions
  • Promotes your roofing products and services
  • Builds credibility
  • Tracks your business goals

Increase Your Website Visits with Roofers Going Digital!

Optimizing your website for organic search will help you improve your chances of being discovered.

If you want to learn more about digital strategies for roofing companies, do not forget to follow us on any of our social media channels.

Want to increase your website visits?

Contact us and schedule a consulting call today!

Branding Trends for Roofing Companies in 2022

Branding Trends for Roofing Companies

Branding trends for roofing companies are changing every year with digital marketing.

Before the internet, the sales process was very transactional: short sales cycles and one-on-one sales.

Most of the operations were part of a quick and personal experience.

But in the last couple of years (around the time the pandemic started), technology has forced roofing companies to adapt their brand presence.

Nowadays, branding for roofing companies needs to complement the traditional marketing efforts with an online digital campaign.

Do not stop reading to discover the branding trends for roofing companies in 2022!

1. Build Brand Awareness Through Social Media

Roofing companies have at least one social media business page.

However, most of them are not using the right communication strategy.

If you want to connect with your audience truly, you should understand who they are, what they like, how they spend their time, and more.

In other words, you should define your buyer persona.

At Roofers Going Digital, we are experts in communicating your values, knowledge, and expertise based on your buyer’s profile.

To discover the best social media channels for roofers, click here.

2. Increase Customer Acquisition with Digital Strategies

Customer acquisition refers to the process by which you bring new potential clients to your roofing business.

The goal for roofing companies is to build long-lasting relationships while creating brand recognition and a marketing system that allows them to grow exponentially.

With our inbound marketing strategy, you can trust that your roofing brand will have the most robust digital plan available in the roofing industry.

To discover what inbound marketing for a roofing company is, click here.

3. Drive and Measure Conversions

An essential branding trend for roofing companies in 2022 is the Return on Investment (ROI).

In digital marketing, driving and measuring conversions are the ultimate goal to quantify the success of a campaign.

There are different metrics and analytics you can consider to determine it, such as:

  • Website visits
  • Leads from ad campaigns
  • Email subscriptions
  • Closed projects

Make sure to include calls to action, keywords, and valuable content in your posts.

To discover how to get more commercial roofing leads, click here.

4. Improve Customer Experience

Customer experience starts with your prospects and potential clients’ first action in response to your digital campaigns.

Unlike traditional sales behavior, your prospects want to enjoy the buying process from beginning to end, so you should develop the buyer’s journey with a customer-centric focus.

Start with the following questions:

  • Which are the things clients want to know when calling a roofing contractor?
  • What are the most common roofing issues your customers face?
  • Why do they have to trust your roofing services?

Roofers Going Digital Is Up to Date with the Branding Trends for Roofing Companies!

We are a marketing agency that specializes in the roofing industry.

If you want to create a memorable name for your roofing brand, boost customer loyalty, and drive long-term revenue, contact us and schedule a consulting call today!

Blog Content Strategy for Roofers

Blog Content Strategy for Roofers

A blog content strategy for roofers will help you nurture your customers and future business relationships.

Consistent blogging is also useful to optimize your roofing website for future search engine results.

Every time you upload a new roofing blog to your website, you can position a new set of keywords.

Your prospects and potential clients are searching for all kinds of topics related to roofing issues and services in your area.

A good digital strategy will separate you from your competitors.

When it comes to roofing marketing ideas, you need to make sure to include a roofing blog on your website.

Keep reading!

5 Steps to Create a Blog Content Strategy for Roofers

Your roofing website blog aims to increase your visitors and generate leads.

The following steps will help you to create valuable content for your roofing blog:

1. Share your roofing company’s core values and goals

2. Define your target audience and solve their problems

3. Include roofing industry keywords

4. Create a blog content calendar

5. Cover interesting roofing topics

Pro tip: Share all the valuable content you already have; use your brochures, postcards, or other pieces of info to develop blog topics.

4 Benefits of Having a Blog Section on Your Roofing Website

A blog will provide your roofing company with long-lasting benefits after publishing.

Its main benefits are:

  1. It grows your website traffic progressively (SEO)
  2. It attracts leads that can later become customers
  3. It builds loyalty and engagement with your current customers
  4. It differentiates you from other roofing companies

Having a blog content strategy for roofers proves that you are an expert in the roofing industry.

The Importance of Using Quality Photos for Your Roofing Blog

Everyone knows that images make an article easier to read; visitors like to see something visual over a lengthy block of text.

Pictures will also help the user remember the content, as they can match the image to what they’re reading.

In general, visual elements can:

  • Fit into modern web designs
  • Boost the promotion of your brand
  • Showcase the consistency in your roofing jobs

Using high-quality images will help your clients earn trust in your roofing company, allowing you to achieve your goal of converting a lead into a paying customer. 

15 Roofing Blog Topic Ideas for Roofing Contractors

  1. Roof Restoration Vs. Roof Replacement
  2. How to Choose a Roofing Contractor 
  3. Why Is Roofing Important?
  4. Can Roofing Be Done In Cold Weather?
  5. How Long Does a Roof Replacement Take?
  6. Types of Commercial Roofing Systems
  7. Why Are Roofing Warranties Important?
  8. New Roof FAQs
  9. Eco-Friendly Roofing Options
  10. Roofing Material Comparisons
  11. Benefits of Having a Professional Roofing Inspection
  12. When Is the Best Time of the Year to Replace Your Roof?
  13. What Is a Living Roof?
  14. The Roof Restoration Guide for Property Managers
  15. Benefits of Commercial Roof Maintenance

Discover the Power of a Blog Content Strategy for Roofers

Schedule a consulting call today!

6 Benefits of Email Marketing for Roofers

6 Benefits of Email Marketing for Roofers

Email marketing for roofers provides plenty of benefits and opportunities to reach out to new customers.

According to Campaign Monitor, “Companies who use segmented campaigns note as much as a 760% increase in revenue.”

Why? It lets your customers and prospects keep up to date on what is happening within your roofing company and the roofing industry.

You can also create follow-up sequences, introductory texts, and even newsletters.

Additionally, email marketing costs are more affordable than many other forms of marketing as there are no printing costs, media space budget, or advertising fees.

Please find some of the benefits of email marketing for roofers below.

1. Flexible Design

You can send motion graphics, animations, attach files, messages of different lengths, or whatever suits your campaign best.

Remember that sticking to your roofing brand guidelines will help you to build brand awareness.

2. Increased Sales and Conversions

By placing a pop-up form on your website or networking on social media, you can increase your prospects database.

Once you share valuable content, your buyer personas can click on your links and follow your call-to-action right away.

Email marketing is perfect for building the buyers’ journey and influencing them into choosing the roofing product or service you want.

3. Permission-based 

One of the main benefits of email marketing for roofers is building your prospects database through users who have given you their permission to receive your roofing company’s newsletter.

They are genuinely interested in receiving your email communications.

They want to know more about your roofing company’s activities, updates, products, and offers, and are more likely to hire your services.

4. Less Intrusive

The difference compared to other marketing strategies is that your subscribers can read your messages when they want to.

Also, they can unsubscribe or update their preferences if they no longer want to receive your messages.

5. Time-saving

Email marketing for roofers allows you to create follow-up sequences to answer your potential clients in real-time.

You can trigger an email marketing software such as Mailchimp or HubSpot to send them a message based on an action they have performed on your website.

Pro tip: include a welcome email for every user that subscribes to your newsletter or blog.

6. Measurable

Like all digital marketing strategies, you can track the analytics of each of your email marketing campaigns.

The use of email software will help you quickly review information on opened emails, click-through rate, bounce rate, and much more.

Afterward, you can optimize your email campaigns based on this data.

3 Tips to Promote Your Roofing Company Using Email Marketing

  • Personalize messages to your customers

Include your prospect’s name and keep your email subject lines under seven words. That’s the maximum length visible on a standard phone, which is where almost half of the prospects open their messages.

  • Share the latest updates in the roofing industry

Do not forget to share knowledge, tips, news, evidence, and testimonials.

Use videos and photos of your roofing jobs to grab your prospect’s attention and stand out from the crowd.

  • Add “Call-to-Action” buttons to lead your customers to your website

Include a reason why you’re reaching out and a clear call to action.

Add a link to your calendar to avoid the annoying back-and-forth of finding a time to meet.

Email Marketing for Roofers Matters!

However, it’s important not to overuse it; too frequent emails can irritate people.

Contact Roofers Going Digital. We can help you build your email marketing campaign!

Online Lead Generation for Roofers

Online Lead Generation for Roofers

Online lead generation for roofers is one of the most common services offered by marketing specialists in the roofing industry. 

However, many contractors are not familiar with the subject, and could easily become victims of a scam. 

So, what is online lead generation for roofers?

It is the process of using digital strategies to attract all of your potential clients to show an interest in your roofing company’s products or services and convert them into final customers.

In other words, property managers, facility managers, homeowners, business owners, and commercial real estate agents will feel attracted to your roofing company’s brand, and they will want to do business with you.

In the next article, Roofers Going Digital will explain the basics of online lead generation for roofers.

Why Do You Need an Online Lead Generation Strategy?

The roofing industry is rapidly evolving, and most of your potential clients are spending lots of time online.

That’s why implementing an online lead generation for your roofing company should be mandatory.

Digital strategies will help you make all of your traditional marketing efforts even better.

For instance, think about all the people seeing your truck around the city or their neighborhood. If they have seen you online, they will immediately know who you are.

The same will happen with your door-to-door efforts, your billboards, yard signs, etc.

Generating online leads is a perfect way to start positioning your roofing brand.

Your roofing company needs to be easily seen by your target audience so you can be on their minds, and they can eventually think of you when needing any roofing services.

Likewise, by organically sharing valuable content, you will start building solid relationships instead of trying to force a sale.

To discover the benefits of content creation for roofing companies, click here.

Pro tip: your prospects no longer want to be sold to. You need to earn their business.

4 Key Components of Online Lead Generation for Roofers

A lead is generated through information collection and trust.

The collected information comes as a result of your online marketing campaigns.

Some examples of online lead generators are newsletter subscriptions, customer service via social media, signing up for a webinar, or a prospect filling out a form to download educational content.

Some key components of online lead generation for roofers are:

  1. Call-To-Actions
  2. Landing Pages
  3. Forms
  4. Attractive Offers

Once you put all these elements together, you can create various promotional channels to link and drive traffic to your website.

In that way, you can start generating leads for your roofing company to complement your traditional marketing efforts.

Why Should You Choose Roofers Going Digital?

We create unique methods to attract all of your potential clients and prospects to your roofing services.

We will make sure your content targets their needs and pain points naturally through innovative techniques.

Start building your online lead generation strategy with us.

Schedule a consulting call today!

Google Strategy for Roofing Companies

Google Strategy for Roofing Companies

The Google strategy for roofing companies will help you position your brand in the digital world. 

Despite most roofing contractors being aware of Google’s impact on our lives, many of them are not using it yet.

The ones who do tend to just settle on a few basics, like listing their website on Google My Business.

Of course, that’s fine, and it has to be done, but Google is more than just Google My Business.

A Google strategy for roofing companies should be one of the pillars of your digital marketing efforts.

Let’s look at the most important aspects to consider.

Keep reading!

Add Your Roofing Company’s Website to Google Search Console

According to Google, “Google Search Console (GSC) is a free service provided by Google that helps you analyze, maintain, and improve your site’s presence in the search engine results pages (SERPs).”

In other words, it has the purpose of enabling people to discover your website faster amongst search engine results.

In addition, you can leverage the tool to understand how Google perceives your roofing company’s website in general.

It will give you a thorough analysis of the keywords that people use to visit your site daily, as well as how much traffic you’re getting from them and which are the most visited pages.

Improve your performance on Google Search. Start Now!

Do Not Forget to Install Google Analytics

According to Google, “Google Analytics (GA) is a website traffic analysis application that provides real-time statistics and analysis of user interaction with the website.”

The main difference with GSC is that Google Analytics will give you information on the types of visitors who are coming to your roofing company’s website, instead of focusing purely on your page’s performance.

For instance, it shows demographics, location, time spent, acquisition (how are they finding it), unique page views, behavior, and more.

Connect your roofing company’s website to Google Analytics. Start Measuring!

Create a Google My Business Listing

Google My Business (GMB) is Google’s online directory. 

It enables roofing contractors to upload their roofing company’s info and integrate it with the Google search engine and Google maps.

A GMB listing offers you the opportunity to increase your local search rankings and serves as an additional resource for local traffic.

In addition, it will let your customers write you a review, which is an essential ranking factor for local SEO.

You can share your roofing company’s location, working hours, website info, contact info, photos, and more.

Show the best of your roofing company. Get listed on Google!

Invest in Google Adwords

Roofing companies of all sizes use Google Adwords or pay-per-click advertising, from small and local contractors to nationwide roofing manufacturers and brands.

Contrary to SEO, it can have immediate results and is one of the best digital strategies nowadays.

However, Google Ads requires a certain level of expertise, and a common mistake made by roofing contractors is spending hundreds or even thousands of dollars without knowing what they’re doing.

We strongly recommend you contact a Google Ads expert before starting to use it.

Get more customers and generate leads with Google!

Share this post with your network if you find it valuable!

The Google strategy for roofing companies offers enough advantages for every roofing contractor to increase their presence online.

Call the experts, contact us today!

How to Get More Commercial Roofing Leads

How to Get More Commercial Roofing Leads

How to get more commercial roofing leads is one of the questions all commercial roofing contractors ask themselves every once in a while.

Regardless of the size of your company, commercial lead generation has to be one of the top priorities of your business strategy.

Why? Commercial roofing jobs can bring you thousands of dollars in revenue.

With that being said, you have to see lead generation strategies as an investment.

But, where should you start?

In this article, Roofers Going Digital has outlined the most important strategies to get more commercial roofing leads.

Do not stop reading!

How to Get More Commercial Roofing Leads: Outbound Strategies

  • Door Knocking

Probably the most common lead generation strategy of all.

There are still plenty of opportunities of having conversations with property managers or building owners face to face.

  • Referrals

Start a referral program for your current customers, and do not forget to include your employees.

Word of mouth is the best advertising strategy ever.

  • Roofing Conferences

Trade shows and roofing events are excellent places to meet prospects and potential clients.

Make sure to network with them and get their contact information.

  • Cold Calling

Start by making a list of all the property management companies, industrial facilities, and commercial property managers that you can find within your area.

Get their contact info from the internet and start calling them to set up an appointment.

Pro tip: build a sales pitch and do extensive research about them before calling.

  • Traditional Advertising

Traditional marketing efforts such as magazines, billboards, newspapers, radio, and tv are still common lead generation strategies amongst roofing contractors.

However, some of them are often very expensive.

  • Digital Marketplaces

HomeAdvisor, Houzz, Angie’s List, Thumbtack, Porch are just some of the many digital databases you can find in the construction industry.

They aim to connect building owners, homeowners, and property managers with local service professionals to conduct maintenance, restoration, and construction projects.

  • Hire a Call Center

Also known as telemarketing, you can hire a call center to help you get weekly appointments. 

However, people’s mindsets have changed, and many people and businesses are tired of receiving calls from telemarketers.

How to Get More Commercial Roofing Leads: Inbound Strategies

  • Website SEO

Stand out from your competition with a search engine optimization (SEO) strategy.

SEO is related to how well your website is optimized to be on the 1st page of Google search results.

  • Social Media

Social media marketing is excellent for building authority and brand awareness within your roofing niche.

In addition, it’s a great place to showcase all of your roofing photos and videos of your projects.

To discover the most important social media channels for roofers, click here.

  • Digital Advertising

Whether it is pay-per-click from Google or Facebook ads, digital advertising is one of the quickest ways to target facility managers and property owners.

To discover the benefits of Facebook for roofing companies, click here.

  • Email Marketing

Always put yourself in your customer’s shoes.

Share interesting facts, tips, funny stories, industry trends, or anything that makes them want to contact you.

To discover more about email marketing for roofing companies, click here.

  • Networking Groups

Facebook and LinkedIn have many groups to help you start networking.

Find the most popular groups within your niche and spend at least 1 hour a day building relationships.

  • Blogging

Think about all the people that are searching for commercial roofing services online.

Many of them will reach out to you just by seeing a roofing blog on your website.

Build a Win-Win Network for Your Roofing Company 

Contact Roofers Going Digital and start with your commercial lead generation strategy today!

Branding Strategy for Roofing Companies

Branding Strategy for Roofing Companies

An online branding strategy for roofing companies should be mandatory for all roofing contractors.

However, it is still an underestimated tactic by many of them. 

A common mistake made by contractors is thinking that only their image, such as their logo or promotional items, is part of their brand.

Beyond this, a good branding strategy for roofing companies begins with consistency in the presentation that will later become your company’s recognized identity.

Your branding strategy has to represent your company’s core values while showing your target audience your way of doing things.

By building an online presence, you can create meaningful and long-lasting relationships with property managers, homeowners, asset managers, building owners, public adjusters, etc.

Do not stop reading if you want to get the most out of your roofing company’s branding strategy!

Roofers Going Digital’s Methodology for Building a Brand

Our branding strategy for roofing companies focuses on the following steps:

1. Positioning Your Brand with Valuable Content 

Your prospects will recognize your roofing company’s brand as an industry leader by creating and sharing valuable content.

2. Attracting Your Target Audience

We will create the right communication strategy to establish trust and loyalty among your customers and potential clients.

3. Engaging with Your Prospects

Thanks to our communication strategy and the creation of valuable content, we will drive meaningful conversations with your potential clients.

4. Entertaining Your Network

We will help and support your customers while encouraging your roofing niche to connect with you.

All communication will be aligned with their pain points and needs.

Build Your Roofing Company’s Brand with Social Media

Your roofing company can achieve the results you want by following a social media marketing plan.

Please find below some of the benefits that roofing companies get from social media:

  • Increase your visibility and build a follower base

It is possible to reach a specific target group based on their needs and interests.

In the same way, you can reach a specific area by using geo-targeted campaigns.

  • Generate more leads

It will boost your other marketing efforts.

Likewise, you can connect directly to your prospects through your social media business pages.

  • Get direct feedback from the roofing industry

It will help you understand the industry trends and update your content accordingly.

  • Create brand awareness

Building a brand in social media for your roofing company is exponential.

As a result, your followers can easily convert into clients; the more content you upload, the more prospects you attract.

Trust the Experts: Operate Your Roofing Company’s Brand with Maximum Efficiency

The most important thing about a branding strategy for roofing companies is to build a strong reputation.

In other words, it is essential to remember that positioning a brand for roofing companies takes time.

At Roofers Going Digital, we are experts in marketing for roofers and roofing companies.

You can be sure that you will have a solid foundation with us.

Schedule a consulting call today!