WEBSITE CREATION
A well-positioned online presence is one of the essential factors that needs to be considered when taking your roofing business to the next level.
Your website is where you will receive all your visitors and convert them to leads. It is important to clearly explain what you do, and show how you can help with their needs.
Every Roofing website needs to be optimized with the right content, tools, and industry-leading Search engine optimization (SEO) strategies in order to design a website that attracts and converts visitors and leads into customers.
Elements that your website will include.
7 Benefits of Having a solid website
- Obtain a professional look for your roofing business
- Improve your customer service and generate online prospects
- Begin to create your mailing list based off website visitors
- Create a new sales channel while you are in the field
- Position your brand and get listed on search engines
- Help build trust & provide support to your sales teams
- Share the latest roofing information and knowledge
WHAT IS SEO?
Having a website is not enough to make your company discoverable on the internet. Your website needs to be optimized for search engines in order to be successful in lead generation and brand awareness.
Search Engine Optimization (SEO) is the process of improving your site’s organic traffic and ranking on search engines through high quality content.
Optimizing your roofing website with all the SEO tactics will help your roofing brand and services be at the forefront of all the right search results.
Roofing SEO is a long-term investment, but growth is exponential once you gain traction.
We always recommend complementing your Roofing SEO efforts with the other roofing marketing strategies like social media (organic & paid), mailing, and even other traditional marketing efforts.
The more complete and robust your Roofing Inbound Marketing System is, the faster you will grow your roofing business.
What is Included in Our Roofing SEO Service?
Competitive Analysis – Performing a website analysis before we start the campaign is one of the most critical factors. We will understand your values, strengths, weaknesses, goals, competition, and opportunities.
Site Health – We will go through clear actions and step-by-step analysis so that your roofing website is in the best condition and health possible. Your website needs to be ready to display your brand in the competitive roofing market
Page Optimization – When your roofing website is optimized with a specific type of audience in mind, it will be significantly easier to get them to your website. Also, meeting Google’s criteria is one of our top priorities.
Link Building – Search engines consider that link building plays a vital role in driving organic traffic, creating new relationships with authority sites, and establishing the trustworthiness of your roofing website needs.
Keyword Ranking – We will provide you with a benchmark report with the keywords people are researching within the roofing industry so that you appear higher in the rankings and help boost your roofing brand.
Content Marketing – Your roofing blogs and content are one of the pillars of your customer-centric strategy. The content will attract your specific target audience and get them one step closer to purchasing.
Monthly Reporting – Organized monthly reports help us keep your roofing strategy on track. You will understand the transformation and production that are the foundation for a healthy and growing roofing business.